Perfect Market | About Us

Robertson Barrett (Rob) spent over 14 years managing online ventures in new media and publishing before joining Perfect Market as Chief Strategy Officer in 2009. His experience includes senior positions at Tribune Interactive, Time Inc. (time.com), Disney (abcnews.com), and Primedia, Inc. (Channel One Interactive). Most recently, Rob served as Executive Vice-President of Tribune Interactive, where he headed the operations and strategic development of online properties for 40 U.S. markets and oversaw all Tribune news, entertainment and TV sites including latimes.com, chicagotribune.com and baltimoresun.com. As Senior Vice President, Interactive and General Manager, latimes.com, Rob managed the development of The Times multimedia and online operations' $75 million interactive portfolio. There, he led all Tribune markets in yearly growth and increased latimes.com's audience by 50% in 2007 and 100% in 2008, receiving the Tribune Company's top management award for his success.

Rob also served as Vice-President and General Manager of the Feed Room, Inc. an Internet news venture backed by NBC, overseeing the creation of video-on-demand for NBC, Tribune Company, CBS and local station groups. His career in publishing began at Raleigh, NC News & Observer where he was a staff reporter. He holds a BA from Duke University and a Master's from Harvard University.